Meta Spark

Spark Playtime starts today

Create AR effects that make video calls fun, and complete for cash prizes

By: Meta Spark
March 29, 2022
Meta Spark

Spark Playtime starts today

Create AR effects that make video calls fun, and complete for cash prizes

By: Meta Spark
March 29, 2022

We’re excited to kick off a new competition today called Spark Playtime. For this competition, we’re inviting all eligible* creators to make group effects which are fun, interactive AR experiences that people can share on Messenger or Instagram video calls. You can create group effects that help people collaborate and compete, or effects that are just for fun.

Think of Spark Playtime as an opportunity to explore a whole new category of AR effects that entertain and engage groups. And for this latest competition, there is over $500,000 USD in cash prizes available.

Something Went Wrong
We're having trouble playing this video.

Join the competition

Follow these steps to participate in Spark Playtime

join cta


Get started today

All eligible creators are invited to join the Spark Playtime competition through April 18th. Please visit the competition page to get started. We also suggest you review the official competition rules.

build cta


Create your group effect

This is the fun part! You can create as many group effects as you like using the multipeer capability. Be sure to check out all of the tutorials and documentation available. Additionally, consider signing up for one of our free competition workshops to learn more about creating group effects.

submit cta


Publish to start competing

When you submit your effect to be published, simply enable Competitions entry. And that’s it, you’re in! Learn more about submitting and managing your effects on Spark AR Hub.

earn cta


Get points for a chance to win cash prizes

Our *new* competition scoring system evaluates and awards points across a range of criteria, from originality and craft, to technical complexity and engagement. We recommend that you review the scoring criteria, available prizes and more on the competition page.

The Spark Playtime competition starts today, March 29, 2022 and ends on April 18, 2022 at 23:59:59 p.m. pacific time.

*Given that our services are currently blocked in Russia, and because of difficulties in making financial transactions in the country at this time, creators in Russia will be unable to participate in this competition. We value Spark creators and apologize to all those impacted by this unprecedented situation.

If you have any questions about the Spark Playtime competition, or would like to share your effects with the community, please visit the Spark AR Community Facebook Group.

NO PURCH. NECESSARY TO ENTER/WIN. A PURCH. WILL NOT INCREASE YOUR CHANCES OF WINNING. Submit a Spark AR Effect between 0:00:01 AM USPT on 29 March 2022 and 23:59:59 PM PT on 18 April 2022. Open only to natural persons who: (i) are 18+ and age of majority, (ii) are not domiciled in Belarus, China,, Cuba, Curacao, Iran, Iraq, Lebanon, Myanmar, North Korea, Quebec (Canada), Russia, Sudan, Syria, Crimea, Donetsk and Luhansk regions of Ukraine, or Venezuela, or located in a jurisdiction subject to comprehensive trade sanctions administered by U.S. Dept. of Treasury’s Office of Foreign Assets Control, or where the laws of the USA or local law prohibit participation or receiving a prize in any contest, (iii) have an active, valid and personal account with Spark AR and Facebook and/or Instagram, and (iv) have a valid bank account to receive prize. Facebook/Instagram accounts must be at least 30 days old. Void where prohibited by law. Subject to Full OFFICIAL RULES. Approximate Retail Value of all Prizes: $550,000.00 USD. Sponsor: Meta Platforms, Inc. 1 Hacker Way, Menlo Park, California 94025.

Subscribe to the Meta Spark Blog